The truth of the matter is only those with a plan to succeed during this economic time (or any time) will get remotely close to their fundraising goals. Why raise a few hundred dollars without a plan when you can raise thousands of dollars (even tens or hundreds of thousands) with the same group of people, spending the same time and effort (and do it multiple times over)? It’s all in the plan and your leadership.

Fundraising can be “fun” it really depends on how you approach it. To accomplish your objectives one must have clearly defined goals and stay organized to maximize their group’s efforts. Most fundraising failure is from wasted time and effort due to a lack of planning and organizational effort.